E3 Spark Plugs’ Picks: 5 Coolest Sights at the Frankfurt Motor Show

Yo-Concept by the little know Russian auto maker Yo-Auto. Photo by Jonathon Ramsey / AOL. Recession? What recession? Clearly, nobody told the auto makers showing at this year’s International Motor  Show (aka the Frankfurt Motor Show) that much of the world low on coin these days. While we won’t be driving any of these vehicles home, E3 Spark Plugs truly enjoyed taking a look at the amazing cars and concepts on the showroom floors today. A trove of driver- and passenger-friendly technology, a ton of glam and a little bit of wacky caught our eye. Y-Concept True to its curious name, little-known Russian firm Yo-Auto (ë-Avto) unveiled an equally curious Yo-Concept. Not destined for production, the Yo-concept is a vamped up example of the styling the company is using...

January 30, 2015
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E3 Spark Plugs Recommends: Phil Hill – The Life of a Legend

If you're in the LA area, E3 Spark Plugs recommends Petersen Automotive Museum's "Phil Hill: The Life of a Legend" exhibit. If ever there was a great reason for a road trip to the West Coast, this is it! Petersen Automotive Museum on Los Angeles’ famous Wilshire Boulevard recently opened what promises to be a destination exhibit – Phil Hill: The Life of a Legend. Created with the help of the late Hill’s son Derek, the exhibit gives auto buffs a revealing look into the life and work of one of motorsports’ most respected icons. Artifacts include the vehicles he raced, helmets he wore and dozens of photographs chronicling Hill’s staggering career success. Hill’s racing career spanned from 1953-1967 and involved racing for multiple legendary teams...

January 30, 2015
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E3 Spark Plugs Get a Rave Review

The makers of E3 Spark Plugs love to hear from customers. Here at E3 Spark Plugs, we love to hear from customers who have used our car spark plugs, truck spark plugs and motorcycle spark plugs and loved them – or hated them. We recently came across this post in a highly read car care blog by an author who had switched out his standard AC Delco spark plugs with a set of E3s an noticed a big change in his Chevy Caprice. Here’s what he had to say: “So I ended up ordering a set of E3 plugs for my 350 from Advance Auto Parts and installed them this weekend. Let’s just say that I noticed a difference. I’m not talking night and day, but I still had some work to do. “Now that my motor is finally broken in I decided to re-tune it, adjusting the mixture and...

January 30, 2015
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Suzuki Wins the Battle, Kawasaki Wins the War

Rockstar Makita Suzuki rider Ryan Dungey won the battle at Pala MX Raceway but Monster Energy Kawasaki's Ryan Villopoto won the war and claimed his first Lucas Oil AMA Pro MX outdoor championship in the 450cc class. Photo courtesy of http://www.suzukicycles.com/Racing/Motocross/Gallery.aspx. In the 450cc class of the Lucas Oil AMA MX Pro Championship, the national title would not be decided until the final lap of the final moto of the 2011 season at Pala Raceway. Southern California race fans turned out in record numbers to watch the showdown between Suzuki’s Ryan Dungey, last year’s national champion, and Kawasaki’s Ryan Villopoto, this year’s AMA indoor Supercross champion. To keep the pair of title contenders honest, Honda had rookie rider, Justin Barcia,...

January 30, 2015
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E3 Spark Plugs Mourns Betty Skelton – “First Lady of Firsts???

Betty Skelton set women on a daredevil course to competitive fame on the tracks and in the air. The racing world bid farewell to one of its legends this week. E3 Spark Plugs joins fans, friends and family in saying good bye to Betty Skelton, the 5-foot-3, 100 pound lady who proved that women, when given the chance, are a force to be reckoned with on the tracks and in the air. Skelton, famed Chevrolet Corvette test driver, daredevil speed racer and acrobatic airplane pilot, packed the equivalent of several lifetimes into the 85 years she lived before passing away August 31 in Florida. She is credited with establishing a solid precedent for women’s involvement in aviation, aerobatic performance and auto racing – all the while maintaining a successful advertising and...

January 30, 2015
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E3 Spark Plugs’ Top 10 Reasons for Auto Breakdowns

Let me gues... E3 Spark Plugs lists the top 10 reasons your car breaks down. So you’re on the side the road again, hoping your cell phone battery will hold out long enough for you to get through a phone call with the tow trucker, dad, significant other, best friend, neighbor, guy you met in the bar last night, or whomever else you can think of who might be willing to give you a lift home. E3 Spark Plugs probably knows why you’re there. Here are our top ten reasons for auto breakdowns: You’ve got a bum battery. Small trips can be a big drain on a battery. Make sure your car gets an extended run every few weeks. It’s a great excuse for a fun day trip. You lost your keys. Again. Make several copies of your car keys. Keep one in your purse or wallet, another at...

January 30, 2015
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Ashley Fiolek, Jeremy McGrath Appear in Honda Documentary Series

Pro MotoX racer Ashley Fiolek and SuperX champ Jeremy McGrath appear in Honda's "The Undying Dream" documentary short. A while back, E3 Spark Plugs introduced our blog readers “The Power of Dreams,” Honda’s amazingly inspiring short documentary series. Indy car racer Danica Patrick appeared in one installment titled “Failure: The Secret to Success.”With another browse through the series’ website, we recently spotted other familiar faces are in the mix. Pro Motocross racer Ashley Fiolek and Supercross champion Jeremy McGrath – both Honda racers, appear in a six-minute piece titled “The Undying Dream,” which parallels their own quests to become racing royalty with Honda’s quest to create increasingly energy-efficient, clean...

January 30, 2015
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E3 Spark Plugs Recommends: “Car Guys vs. Bean Counters???

Former GM Boss Bob Lutz details the state of the American automotive industry in his latest book. If you’re a car buff who has ever wondered about the real inner workings of the automotive industry, E3 Spark Plugs has a recommendation for your next read. Former GM Vice Chairman Bob Lutz recently released his second book, Car Guys vs. Bean Counters: The Battle for the Soul of American Business. And it’s sure to rev a few opinion engines. Car Guys vs. Bean Counters is essentially Lutz’s educated opinion on today’s American auto industry and a chronicling of the steps he took to change GM during his second decade-long stint with the company. The Zurich, Switzerland-born auto magnate began his business career while flying in the Marine Corps Reserves and selling...

January 30, 2015
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MX Racing in the Eye of Hurricane Irene

  Suzuki's Brett Metcalfe claimed his first Lucas Oil AMA Pro MX Championship overall win in the 450cc class at Southwick, MA. Neither rain nor snow nor Hurricane Irene could keep the 450cc motocross riders from delivering the mail at the Moto-X 338 track over the rain-soaked weekend at Southwick, MA. Storms rolled in early Saturday morning and each group’s lap times continued to soar as track conditions progressively deteriorated throughout the practice sessions. However, once the premier class of the 2011 Lucas Oil AMA Pro MX Championship class took to the track, well things just got stranger by the lap. At the end of the day, a rookie 450 rider would have claimed his first ever win in only his second race, a seasoned veteran would have claimed his first ever overall...

January 30, 2015
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The Legend of the Greatest Driver Who Ever Lived

= This photo of famed Formula One racer Ayrton Senna spraying the winner's champagne on the podium at Germany's Spa in 1991 was taken by his lifelong friend and official photographer Keith Sutton and reportedly was his personal favorite. Only a few drivers’ names are mentioned when discussing who is the greatest racecar driver in history. Aryton Senna, Brazil’s national hero and three-time Formula One World Champion, is the only driver ever named that by his peers. Fifteen years after his untimely death at the San Marino Grand Prix in Imola, Italy, 217 current and former F1 drivers named Senna as the greatest Formula One driver in a poll conducted by Autosport Magazine. Now, Universal Pictures has released an engrossing documentary film SENNA honoring the remarkable story...

January 30, 2015
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