Spark Plugs in Tinseltown

This just might be the strangest E3 Spark Plugs blog entry we’ve posted thus far. With everyone here at the E3 headquarters itching to ditch work early for the opening of  Disney’s “Tron” tonight, we got to thinking about all the great motorcycle movies we’ve seen. Then, we got to wondering if any of those films paid tribute to the trusty spark plug. After all, if a motorcycle was a blockbuster movie, the spark plug might be the great script. Turns out, the spark plug doesn’t get much respect from scriptwriters, which we think is a cinematic shame. But we did find a few oddly amusing spark plug script cameos. The earliest spark plug cameo we find in filmdom is in the 1930 Cecil B. DeMille flick “Madame Satan” which, incidentally, was...

January 28, 2015
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E3 Spark Plugs’ Holiday Wish List

What do you get the gearhead who has everything? E3 Spark Plugs combed the internet and a few automotive magazines and TV shows to put together a list of the five three things we think the car/truck/motorcycle enthusiast on your holiday shopping list will love. Heck, you just might pick up an extra one of these for yourself, too. We wouldn’t blame you. Cover of "20th Century Classic Cars: 100 Years of Automotive Ads" - a great gift for the car buff. A copy of 20th Century Classic Cars – 100 Years of Automotive Ads: This hard-cover coffee table book features a look back at both the progress of car design and the art of advertising those cars over the past century.  Written and compiled by New York Times Automotive Writer Phil Patton and Taschen America Executive...

January 28, 2015
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E3 Spark Plugs to the Rescue as Gas Prices Rise Again

Spark plugs, tire gauges, air filters all are weapons in the fight against rising gas prices. The national average cost for a gallon of unleaded self-serve gasoline was $2.98 as of Tuesday morning, and it already tops $3 in some states including California, New Jersey and Nevada. That’s the highest national average gas price since October 2008. E3 Spark Plugs can help you conserve gas and save money this holiday travel season. As the economy continues to recover, everyone is looking for ways to cut costs and still get their day-to-day running done, especially during the holiday travel season. To that end, E3 Spark Plugs and AAA offer a few tips to help drivers conserve gas, save cash and boost air quality for everyone: Check your tire pressure. Underinflated tires cut your...

January 28, 2015
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Proud Jeep Grand Cherokee Driver? Get your E3 Jeep Spark Plugs

2011 Jeep Grand Cherokee We sell a lot of E3 jeep spark plugs and our Jeep Grand Cherokee-driving customers are among the proudest. Well, those Jeep lovers just nabbed bragging rights. Editors of Decisive Auto magazine and a panel of 15 independent automotive journalists named the new Jeep Grand Cherokee the “2011 Urban Truck of the Year.” The honor is the latest in an already impressive list of accolades for the Jeep’s new premium SUV. Other kudos include: Consumers Digest “Best Buy” Popular Mechanics Automotive Excellence Award for Off-Road Ability Texas Auto Writers Association “SUV of Texas” Texas Auto Writers Association “Full-size SUV of Texas” Ruedas ESPN “Best SUV” Insurance Institute for Highway Safety (IIHS)...

January 28, 2015
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Detroit Pistons Form Spark Plugs Junior Dance Team

Ever heard of a dancing spark plug? Perhaps if you’re a Detroit Pistons fan. The NBA team just announced formation of the new Spark Plugs Junior Dance Team, slated to perform at four home games this season and sure to add some real spark to the Pistons’ entertainment lineup. Auditions for the Detroit Pistons' new Spark Plugs Junior Dance Team happen January 4. The Spark Plugs will feature young dancers performing high-energy, hip hop style dances to help pump up the crowds of more than 22,000 fans who fill the Palace stands at each Pistons home game. Likely consisting of 16 members, the Spark Plugs will join an already exciting entertainment lineup that includes the beautiful women of the Automotion Dance Team; the Pistons Drumline; the Flight Crew, a high-flying...

January 28, 2015
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E3 Spark Plugs Among EarthGarage.com’s top 10 Green Automotive Gift Picks

E3 Spark Plugs make a great gift for the tree hugger on your Christmas list. In fact, EarthGarage.com has named E3 Spark Plugs among their Top 10 Green Automotive Gift Picks for 2010. A division of New York-based Green Automotive Alliance, LLC, EarthGarage.com is an online resource that offers mainstream consumers tips for making their automobiles greener by using current technology, products and services – all while saving money. E3 Spark Plugs make a great gift for the eco-minded driver on your Christmas list. Says EarthGarage.com: “E3 spark plugs’ advanced Diamond Fire design translates into increased power output, fuel economy and reduced emissions in gasoline engines.” They’re right. Tests show that E3 spark plugs increase combustion pressure in the...

January 28, 2015
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Spark Plug Trouble in Cold Weather

A wintertime dip in temperatures can put a damper on your vehicle’s engine performance, and your spark plugs may play a role. But that role may start with your battery. There are several tricks to pinpoint the cause of a sluggish cold-weather start. The coming cold weather can affect your vehicle's engine and spark plug performance. The first word of advice is this: Don’t let a sluggish start tempt you to run out and buy hotter car or truck spark plugs. The operating temperature of your vehicle doesn’t change with the climate temperature. So it doesn’t matter if you’re wearing a tank top or a duffle coat – stick with the manufacturer-recommended spark plug for your vehicle. Cold temperatures render batteries less powerful. Cool weather causes an...

January 28, 2015
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2011 GEICO Powersports AMA EnduroCross Series Presented by E3 Spark Plugs Schedule Announced

The 2010 GEICO AMA EnduroCross Series presented by E3 Spark Plugs proved an exhaustingly fun trip this year. KTM’s Taddy Blazusiak dominated the tracks for much of the season, winning all but one round A piece of track debris took out his front brake caliber in Round 5, forcing him to watch Geoff Aaron beat him to the finish line. It was Aaron’s first EnduroCross win. Despite his undeniable on-track rule, Blazusiak admits that winning didn’t come easy this season. “It seems everybody’s gotten better this year, the whole field,” he told reporters just after his Round 4 win. This season also saw a rare female competitor when Oklahoma’s Kerrie Swartz took to the tracks at the Laze E Arena in August, and welcomed veteran racer Kurt Nicoll back to...

January 28, 2015
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Taddy Blazusiak Lands Championship at GEICO AMA EnduroCross Finals Presented by E3 Spark Plugs

The stands were packed this weekend for the final round of the 2010 GEICO AMA EnduroCross presented by E3 Spark Plugs – and the audience was on its feet when KTM’s Taddy Blazusiak crossed the finish line for both the race win and another year as the championship title holder. But it wasn’t easy. Blazusiak barely edged out Monster Kawasaki’s Justin Soule to set the fastest time during the Pioneer hot laps, a feature that puts riders on the track one-by-one for a single lap against the clock. Blazusiak, Soule and Geoff Aaron, respectively, won the first picks for the heat races, then each won their heats for a quick trip to the main event. Taddy Blazusiak (with team manager Antti Kallonen, right) wins the 2010 GEICO AMA EnduroCross Series championship presented...

January 28, 2015
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GEICO AMA EX Presented by E3 Spark Plugs Opens Pro Pits & Practice Session

The GEICO AMA EnduroCross presented by E3 Spark Plugs is giving racing fans a chance to meet the superstars of EX before they hit the tracks for the 2010 series championship rounds. Pro pits open at noon on Saturday, Nov. 20th. Riders will greet fans and sign autographs before booting up for the 3 p.m. pro practice and Hot Lap qualifying session. It’s all free to the public until the finals round begins later that evening at the Las Vegas Orleans Arena, with tickets starting at $37. Among the riders looking forward to meeting fans are current GEICO EnduroCross series points leader, KTM’s Taddy Blazusiak; defending series champion, Monster Energy/Kawasaki’s Ricky Dietrich; and 10-time AMA National Trial champion, KTM’s Geoff Aaron, who landed his first...

January 28, 2015
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