35th Annual DART Winternationals, Co-Sponsored by E3 Spark Plugs, Hits TV Screens

Jimmy Owens claims his first Super Late Model Win on the Lucas Oil Late Model Dirt Series Tour co-sponsored by E3 Spark Plugs February 12, 2011. Couldn’t make it to the tracks for the 35th Annual DART Winternationals Presented by Magnaflow? You’re in luck. Portions of the event, part of the Lucas Oil Late Model Dirt Series and co-sponsored by E3 Spark Plugs, will air on three different television networks this year. SPEED TV will air Saturday’s (Feb. 12) Winternationals events March 5 at 3:00 p.m. You’ll see Jimmy Owens land his first ever Super Late Model win at the “Clay by the Bay,” as locals call the East Bay Raceway Park in Gibsonton, FL near Tampa. Owens had won in open wheel modified and crate late model before, but this was his first...

January 28, 2015
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What Four-Year Itch? Americans are Keeping their Cars Longer, E3 Spark Plugs Finds.

Like your girl's hot new haircut, an aftermarket upgrade to your ride can make you feel like you've got something brand new. E3 Spark Plugs wasn’t too surprised to see results of a recent survey that shows Americans are dodging that “four-year itch” and keeping their cars for longer than ever before. After all, the economy’s tight, gas prices continue to climb and – thankfully – many of today’s automotive parts and engine components are built to last. According to R.L. Polk, a leading automotive market research firm, Americans are keeping new cars for an average 63.9 months – up 4.5 months from the same period in 2009. And we’re keeping used cars for 46.1 months, up 3.7 months from 2009. That’s a combined average of 52.2...

January 28, 2015
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Stranded Snomobilers Know the Value of an Extra Set of Spark Plugs

Don't be this guy. Before you hit the slopes, pack a snowmobiling emergency kit (including extra spark plugs), buddy up with a fellow sledder and call your mom. Snowmobiling is in full swing right now, and sheriff’s deputies and rescue workers are reminding riders to take along emergency supplies – including an extra set of snowmobile spark plugs. Just this week, sheriff’s deputies and rescue workers in Oneida, NY were dispatched to help a stranded snowmobiler who ran his Ski Doo across a swamp area just off the main snowmobiling trail. Not a smart idea, for sure. When his sled started to break through ice covering the swamp, the driver accelerated, hoping it would help keep him on the surface. No such luck. The sled hit a patch of cattails and deep water and...

January 28, 2015
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You’ve Got your E3 Motorcycle Spark Plugs – But Do You Know Your Bike Week History?

Ed "Iron Man" Kretz, winner of the inaugural Daytona 200. We’re betting many of the beautiful bikes headed to Daytona Beach Bike Week next weekend will be powered with E3 motorcycle spark plugs. After all, they offer a stronger, cleaner and more economical drive than any other motorcycle spark plug on the market. But do you know the history behind the most famous motorcycling event in America? In honor of Bike Week’s 70th anniversary, here’s a little American Biker History 101. Bike Week has its roots in the inaugural running of the Daytona 200, which took place in January of 1937. Riding a souped up Indian motorcycle, Ed Kretz hit an average 72.34 mph throughout the 3.2-mile beach and road course to cross the finish line first. Known as the “Iron Man”...

January 28, 2015
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E3 Spark Plugs Sponsors Rick Huseman Off-Road Racing

E3 Spark Plugs announces their new associate sponsorship of off-road racer Rick Huseman, 2010 Dirt Sports Magazine’s “Driver of the Year”.  With back-to-back championships, one in the TORC Series and another in the Lucas Oil Off Road Series, Rick has racked up awards and accolades from across the racing industry. Rick Huseman, driver of the number-36 Pro 4×4 Toyota Tundra, is making his mark on short-course off-road racing with a winning attitude and an innovative approach to his racing strategy.  In his 12 years of racing, Huseman has scored 29 victories in Off Road Racing.  He won his first PRO 4×4 championship in The Off Road Championship (TORC) Series in 2009.  He followed that up by winning the Unlimited Pro-4 championship in the...

January 28, 2015
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E3 Spark Plugs Congratulates Daytona 500 History Maker Trevor Bayne

History was made at the Daytona 500 this weekend. E3 Spark Plugs congratulates Trevor Bayne, whose never-saw-it-comin’ victory made him the first driver to win the Daytona 500 in his first attempt since Lee Petty won the inaugural event in 1959. As if that wasn’t enough, Bayne also is the youngest Daytona 500 winner to date, beating former record-holder Jeff Gordon by five years, six months and 11 days. Gordon was 25 when he landed the checkered flag in 1997. Bayne turned 20 on Saturday, the day before the race. 20-year-old Trevor Bayne became the youngest Daytona 500 winner, and the first to win the race in his first attempt since the inaugural event. Congrats from E3 Spark Plugs! Image courtesy of NASCAR. Many racing pros and fans were expecting the unexpected this...

January 28, 2015
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E3 Spark Plugs Looks Forward to a Faster, Smoother Daytona 500

The Daytona International Speedway's recent repaving means a faster, smoother, more thrilling Daytona 500. Photo: International Speedway Corp. This Sunday’s Daytona 500 promises a more intense race than ever, if testing/practice laps and last Saturday’s Budweiser Shootout are any indication. E3 Spark Plugs is excited to see competitors in the nation’s most prestigious racing event battle it out on the newly repaved Daytona International Speedway. Dubbed “The Great American Race,” the Daytona 500 offers the biggest total prize money payout (upwards of $18 million) of any motorsports event in the U.S. and boasts a sold-out crowd each year. This year, the thrills and chills come even faster. Last year, a pothole caused two major race delays that lasted a...

January 28, 2015
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Six Reasons E3 Spark Plugs Recommends Changing Your Oil More Often

It’s a dispute that just gets hotter and hotter: How often should you change your oil? Here at E3 Spark Plugs, we get asked that question a lot. Owners’ manuals of various vehicles only make the debate more confusing. Some declare the pervasive 3,000-mile rule to be the gospel truth. Others argue it’s fine to slack on oil changes until you hit upwards of 10,000 miles. And many mechanics say a compromise of every 5,000 miles is perfectly doable for most makes and models. How often should you change your oil? It depends on multiple factors including your engine's age, your climate and your driving style, says E3 Spark Plugs. But E3 Spark Plugs cautions that a few instances that call for more frequent oil changes: Your engine is old and burns oil faster. Oil rings and...

January 28, 2015
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Tips to Teach your Teen about Auto Ownership – Much More than Changing Spark Plugs

Teach your teen ALL the aspects of car ownership with tips from E3 Spark Plugs. So your teenager is ready to hit to road in her own ride. Before you plunk down that wad of cash you’ve been saving for this day since she was a toddler bouncing on your knee to a catchy little ditty about a pony ride, make sure she’s got a full understanding of all the aspects of auto ownership – behind the wheel, under the hood and in her wallet. E3 Spark Plugs offers a few must-know tips for teens. Know how to drive: You might think this would be obvious. But we’re not talking about the Driver’s Ed basics. There’s a limited amount of real-world experience that can be gained on the high school campus’ fenced-in driving practice range. She may master dodging...

January 28, 2015
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E3 Spark Plugs Is Named One of 50 Florida’s Companies To Watch

E3 Spark Plugs has been recognized as one of 50 “Florida Companies to Watch”, an awards program that celebrates second-stage companies throughout the state of Florida. Fifty companies from 18 Florida counties have earned a place in Florida’s inaugural class of “Companies to Watch”, an award that recognizes the state’s privately held businesses that employ up to 99 employees and have between $750,000 to $50 million in annual revenue or capital. On Dec. 16, 2010, a statewide press release was issued announcing all 50 award recipients. A February 17, 2011 Celebration Gala event at Rosen Shingle Creek Resort is planned. Second-Stage companies are powerhouses for job creation. During 2006-2008, Florida’s resident companies averaged more than 111,500...

January 28, 2015
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